SurveyConsole Survey - Shuffle Word Game Concept Survey

Please tell us how Shuffle Word Game would rate on the following attributes.

	1 Not At All Descriptive	2	3	4	5 Very Descriptive
High quality

Expensive

A brand I can trust

Well built

A good value

Please read the following description of a new product concept called Shuffle Word Game.

Concept Description:
[Shuffle Word Game is America's newest and hottest word game. It is fast, fun and challenging word puzzle for 1 to 6 players ages 8 and up]

Overall, what is your reaction to the described product?

Poor

Fair

Good

Very Good

Excellent

What other brands of board games have you used? (Check all that apply.

Apples to Apples

Boggle

Scrabble

I haven't used board games, but I'm familiar with them.

I know nothing about board games.

What is it that you like about Shuffle Word Game? Please enter as many items as you wish.

What do you like least about Shuffle Word Game?

What would be your main reason for buying Shuffle Word Game?

Overall, how interested are you in buying this product? Please check one.

Not at all Interested

Not Very Interested

Neither Interested nor Uninterested

Somewhat Interested

Very Interested

Which of the following best describes your need for this product?

I really need this word game because nothing else will do.

It is a little better word game than what I currently play.

It looks okay but is about the same word game as what I play.

My current word game would serve me better.

You've got to be kidding. Why would I need this word game?

Based on the description, what price would you expect to pay for the product?

Assuming Shuffle Word Game is priced comparably to other major brands, would you say it is a...

Very poor value

Somewhat poor value

Average value

Fairly good value

Very good value

In what ways does the described product appear to be superior to other word game brands?

Overall, what would be your most important factors in choosing a Board Game? Please check three.

Value

Best performance

Good repair/Warranty service

Other than the product itself, which of the following would most influence you when deciding to buy a board game?

Commentary on the Internet/Web site

Word-of-mouth

Sales/service representative

Industry publications

Advertising

Trade shows/events

Guarantee/warranty offers

Other